Thursday, May 28, 2009

Greenland chiropractor proves green healthcare is sustainable too

What makes health care green? In many ways it depends on how one defines green, and, to a greater extent, how one defines health care. For Kimberly Higney of Cardea Chiropractic in Greenland, New Hampshire, what is really required when considering the failed state of the current health care system is not a small fix here or there, but rather an entire "perspective change.”


"I like to parse it out in terms of health care versus sick care," says Higney. "Sick care means you're responding to something that is already wrong. On the other hand, we feel health care, in the truest sense of the term, should be something we can all create -- something we all have the potential to achieve."


Cardea, which in Greek means “Goddess of Protecting the Home”, represents the cutting edge of preventative health care. Whereas most mega-hospitals serve as catastrophic stop-gaps for long-ignored conditions and health issues – requiring enormous amounts of resources, energy and money – smaller, holistically-minded outfits like Cardea seek to mitigate these entirely preventable conditions head on. In doing so, Higney and others like her prevent the kind of emergency hospital visits and resulting medical bills that contribute to the millions of new Americans who every year are forced to file for bankruptcy. Indeed, far from being exclusively back and neck specialists, Cardea takes the long view on health care, incorporating an extensive wellness program which emphasizes the importance of everything from the food one eats to one's psychological outlook and beyond.


Central to Cardea’s approach is the crucial importance of the nervous system and spine in serving as what Higney calls "the body's communication center." In the same way that the earth as a whole has seen its communication system interrupted by overt environmental tampering and interruption on the part of humans, modern society has rendered the human body prone to similar interruptions in communications, making for a less healthy individual and, as a result, a less healthy society. According to Higney, all of these stresses contribute to a constant state of "fight or flight", where, as she puts it, "everything becomes an emergency.”


"When we were cavemen, the fight or flight instinct helped because it was necessary for survival," Higney explains. "But today we're constantly in this state even though what's triggering it is in no way a serious threat. We basically have 20 minutes of physiological reserve to fuel this, so when that runs out, it starts pulling from other systems in the body, beginning as a slight deficiency, eventually progressing into something more major. Adult onset allergies are a perfect example of this – something that often springs up later in life, becoming more dangerous or debilitating than they should ever have been.”


Constant stress saps the body's energy reserves and it makes it less capable of responding to imbalances and irregularities elsewhere -- be they physical, psychological, or emotional. Higney's chiropractic method works to free up the body's communication system, simultaneously relieving stress and allowing the body to devote more energy to healing and, it is hoped, overall well-being. But while Cardea can help individuals realize their own role in establishing long-term health, in the end it is up to the individual themselves to make the choices necessary -- everything from what they eat to how they sit -- to make well-being something long term and, it is hoped, sustainable.


In the same way that individual choices have a clear impact on one’s health, these same choices translate into impacts on the environment which, while less obvious and often unseen, are no less important. “The more you interfere with a natural system – be it the body or the planet as whole – the less that system’s communicative abilities are able to be expressed,” Higney says. “So the more synthetic inputs you have, the less natural information can be processed.”


To that end, Cardea epitomizes the inextricable link between individual and global health, and empowers individuals to recognize their role in both. According to Higney, when an individual’s nervous system is flowing properly and allowing the kind of communication necessary for holistically-imagined health, they are more capable of ignoring the little things that would otherwise stress them into bad habits and behaviors and instead make better life choices. “When you’re truly healthy, and you’re not worried about healing, you’re brain is better able and more free to focus on more advanced human functions,” explains Higney. “We equate this level with being in ‘the zone’ in certain sports– that level where everything comes easier, including high level creativity and out-of-the-box thinking.”


Higney refers to this as the “third” level of health – as opposed to the first and second levels, which are more concerned with healing and bringing the body into a more reliable state of equilibrium. At this third level, Higney points out, “people become more community-oriented, as opposed to constantly living in a fight-or-flight state where you’re just thinking about yourself. Wellness at the third level of care means you’re there for something bigger – you have more resourcefulness, physiologically. Basically when you’re body is free, your mind is free!”


Higney hopes that increased awareness of the exploding costs of health care and the resulting rise in the number of uninsured Americans will compel individuals to reevaluate steps they can take to prevent the kind of financial ruin and long-term health issues which inflict an increasing percentage of the population. At the same time, Higney longs to see more emphasis placed on the connection between individual and global sustainability and well-being.


“Going forward I would love to make the connection between taking care of yourself and taking care of the world around you,” says Higney. “To me the link is unmistakable, and hopefully more people begin to recognize their agency in both respects.”

What makes health care green? In many ways it depends on how one defines green, and, to a greater extent, how one defines health care. For Kimberly Higney of Cardea Chiropractic in Greenland, New Hampshire, what is really required when considering the failed state of the current health care system is not a small fix here or there, but rather an entire "perspective change.”

"I like to parse it out in terms of health care versus sick care," says Higney. "Sick care means you're responding to something that is already wrong. On the other hand, we feel health care, in the truest sense of the term, should be something we can all create -- something we all have the potential to achieve."

Cardea, which in Greek means “Goddess of Protecting the Home”, represents the cutting edge of preventative health care. Whereas most mega-hospitals serve as catastrophic stop-gaps for long-ignored conditions and health issues – requiring enormous amounts of resources, energy and money – smaller, holistically-minded outfits like Cardea seek to mitigate these entirely preventable conditions head on. In doing so, Higney and others like her prevent the kind of emergency hospital visits and resulting medical bills that contribute to the millions of new Americans who every year are forced to file for bankruptcy. Indeed, far from being exclusively back and neck specialists, Cardea takes the long view on health care, incorporating an extensive wellness program which emphasizes the importance of everything from the food one eats to one's psychological outlook and beyond.

Central to Cardea’s approach is the crucial importance of the nervous system and spine in serving as what Higney calls "the body's communication center." In the same way that the earth as a whole has seen its communication system interrupted by overt environmental tampering and interruption on the part of humans, modern society has rendered the human body prone to similar interruptions in communications, making for a less healthy individual and, as a result, a less healthy society. According to Higney, all of these stresses contribute to a constant state of "fight or flight", where, as she puts it, "everything becomes an emergency.”

"When we were cavemen, the fight or flight instinct helped because it was necessary for survival," Higney explains. "But today we're constantly in this state even though what's triggering it is in no way a serious threat. We basically have 20 minutes of physiological reserve to fuel this, so when that runs out, it starts pulling from other systems in the body, beginning as a slight deficiency, eventually progressing into something more major. Adult onset allergies are a perfect example of this – something that often springs up later in life, becoming more dangerous or debilitating than they should ever have been.”

Constant stress saps the body's energy reserves and it makes it less capable of responding to imbalances and irregularities elsewhere -- be they physical, psychological, or emotional. Higney's chiropractic method works to free up the body's communication system, simultaneously relieving stress and allowing the body to devote more energy to healing and, it is hoped, overall well-being. But while Cardea can help individuals realize their own role in establishing long-term health, in the end it is up to the individual themselves to make the choices necessary -- everything from what they eat to how they sit -- to make well-being something long term and, it is hoped, sustainable.

In the same way that individual choices have a clear impact on one’s health, these same choices translate into impacts on the environment which, while less obvious and often unseen, are no less important. The more you interfere with a natural system – be it the body or the planet as whole – the less that system’s communicative abilities are able to be expressed,” Higney says. “So the more synthetic inputs you have, the less natural information can be processed.”

To that end, Cardea epitomizes the inextricable link between individual and global health, and empowers individuals to recognize their role in both. According to Higney, when an individual’s nervous system is flowing properly and allowing the kind of communication necessary for holistically-imagined health, they are more capable of ignoring the little things that would otherwise stress them into bad habits and behaviors and instead make better life choices. “When you’re truly healthy, and you’re not worried about healing, you’re brain is better able and more free to focus on more advanced human functions,” explains Higney. “We equate this level with being in ‘the zone’ in certain sports– that level where everything comes easier, including high level creativity and out-of-the-box thinking.”

Higney refers to this as the “third” level of health – as opposed to the first and second levels, which are more concerned with healing and bringing the body into a more reliable state of equilibrium. At this third level, Higney points out, “people become more community-oriented, as opposed to constantly living in a fight-or-flight state where you’re just thinking about yourself. Wellness at the third level of care means you’re there for something bigger – you have more resourcefulness, physiologically. Basically when you’re body is free, your mind is free!”

Higney hopes that increased awareness of the exploding costs of health care and the resulting rise in the number of uninsured Americans will compel individuals to reevaluate steps they can take to prevent the kind of financial ruin and long-term health issues which inflict an increasing percentage of the population. At the same time, Higney longs to see more emphasis placed on the connection between individual and global sustainability and well-being. “Going forward I would love to make the connection between taking care of yourself and taking care of the world around you,” says Higney. “To me the link is unmistakable, and hopefully more people begin to recognize their agency in both respects.”

Monday, May 25, 2009

Designing Green with Pixels & Pulp

This past October, Pixels & Pulp design studio joined the Green Alliance {GA} to meet like-minded, local business owners who are passionate about green business practices, sustainability issues and strengthening our local economy. Their enthusiasm to help the GA grow and spread its message was clear in their very first meeting with Project Director Sarah Brown. Since that first meeting, Pixels & Pulp has helped define the GA brand by clarifying its messaging, updating selected print collateral, and redesigning the newly launched website, www.greenalliance.biz.


The redesign of the GA website was a huge undertaking. Yet with careful planning, close collaboration and ongoing communication, the transition was quite seamless. The main goals of the new site are: {1} to make it easy for consumers to join the GA and understand all of the benefits and discounts they receive using their Green Card, {2} showcase in more depth its green business partners, and {3} present all the GA has to offerfrom current news and events to its Sustainability Toolkitin a clear, engaging and visually beautiful way.


“We wanted the new site to be well organized and have an updated, clean look while still maintaining the organic, grass roots feeling the Green Alliance is all about,” says Pixels & Pulp co-owner Elise Weeks.


The recent launch of the new site gives everyone reason to celebrate! The content management system the site is based upon will make life easier for Sarah Brown and her team to keep the community informed with fresh, up-to-date content and frequent, new business additions. GA business will be featured on the home page and will have their own partner page complete with their Green Story, Report Card and Sustainability Evaluation. The site is hosted by solar-powered web developers webmeadow™so Mother Nature will be pleased. And Pixels & Pulp can be proud of their contribution to the Seacoast’s thriving green community that is hungry for local, sustainable {and affordable} options for day-to-day living!


Pixels & Pulp works with individuals and organizations–locally and globally–who are environmentally and socially responsible and those who are just plain passionate about what they do. They specialize in branding, print collateral and web design. Owners Megan Keogh and Elise Weeks can be found in their respective studios in Portland, Maine, and Rollinsford, NH. Visit their website www.pixelsandpulp.com or read their Green Story to find out more about their services, passion for the environment, and philosophies as a sustainable small business!

Tuesday, May 12, 2009

Soon to be Published! (Hopefully)

Seacoast companies see rare opportunity in home improvement rebates

By Jim Cavan

In these uncertain economic times, everyone is looking for ways to save money -- particularly when it comes to big-bill demands like home heating and cooling costs. Crude oil and gasoline might seem cheap now, but anyone who remembers the price roller coaster of 2008 knows low prices aren’t here to stay. Perhaps more worrisome, however, is the unpredictable cost of home heating oil, particularly in the always brutal New England winters, and particularly with drafty, old New England homes. So what do the slumping economy, volatile oil prices, and home economics have in common? In two words: tax rebates.

A major focus of President Obama’s 800 billion-plus dollar stimulus package involves tax cuts and incentives for those looking to make their homes more energy efficient, as well as the businesses supplying the equipment and labor. The rebates – which are available until December, 2010 – apply to everything from weatherization of windows to solar panels, wind or geothermal turbines, spray foam insulation, hybrid vehicles, and beyond. Simply put, each credit amounts to a 30% rebate up to $1500. When combined with other rebates and incentives, that number could be even higher. Needless to say, some Seacoast businesses – particularly in the construction and alternative energy sectors – see this is as a rare opportunity for both their bottom line as well as the overall trending towards green and sustainable energy sources happening all around them.

In March Vice President Joe Biden and Secretary of Energy Steven Chu rolled out plans for the partitioning of $3.2 billion for energy efficiency programs set aside in the 2009 Economic Recovery Act (the state of New Hampshire alone secured $49 million in the package). What does this mean for Granite State taxpayers? Ask Mike Wilson, owner of MJW Drywall and Insulation in Hampton, and it means a rare opportunity for Seacoast homeowners to invest in making the “envelope” of their house more energy efficient with products and services they might otherwise not be able to afford.

Take spray-foam insulation, a specialty of Wilson’s which until recently was deemed too expensive and untested to take seriously. Most homes are insulated with either fiberglass – the pink stuff made famous by the Corning Pink Panther commercials – or, for those looking to go “green”, recycled, environmentally-friendly cellulose-based insulation. While those products have an “R” value (an industry term used to determine thermal resistance) ranging anywhere between 2.5 and 3.5, Wilson’s brand of spray foam insulation rings in at an impressive 6.0. That means more savings on heating and cooling bills in the long-term. But while the R value may be in Wilson’s favor, the unknown nature of the spray foam product has in many cases made it difficult to present as “rebate worthy”.

“Electric companies only want the rebate to apply to cellulose insulation because they know what they have to spend,” says Wilson. “But the government has mandated that, by 2010, these companies will have to look at approving new products, one of which could be spray foam. To that end, we’re currently compiling data that will prove the R value of spray foam, which will go a long way in convincing both sides that it should be considered for rebates. “

Wilson is confident that, once consumers and energy providers can be shown the tangible difference between spray-foam insulation and its outdated competitors, the rest will take care of itself. Still, beyond convincing electric companies to consider making spray-foam and other “second generation” insulation products eligible for tax rebates, Wilson has also gone a long way to convince customers themselves that, sometimes, more money up front means even more money saved down the road. “My favorite is the guy who has no problem dropping $20,000 on cabinets in the kitchen, but who scoffs at paying a few thousand extra for the spray foam,” Wilson illustrates, “even though it will clearly earn its keep within five to seven years, and probably even before that.”

Wilson claims that purchasing spray foam insulation package could actually earn you a $5,000 credit, by combining two invoices – one for the actual spray foam, and the other for the injection service. However, Wilson points out that savings on this order are much more common for contractors and businesses than for individual homeowners. Still, low-income or Section 8 residents can in many cases get multiple products and services for free if their particular property qualifies – not just for spray-foam, but for other forms of insulation, caulking, and even solar panels as well.

In the end, Wilson and others in his industry are quick to stress that no matter what the home or business, there are plenty of energy-efficient options available – from geothermal to solar, to spray-foam injection – and all of them qualify for some level of tax credit or rebate. To learn more about the different options available, and to see how certain credits and rebates will ultimately affect your next tax bill, go to www.energystar.gov/index.cfm?c=products.pr_tax_credits#s1.

To read more about MJW, go to http://greenalliance.biz/join_coop.html and click on his link on the Business Co-Op list, or visit www.nhfoam.com

Monday, May 11, 2009

Maine; From Pine Cone State to Solar State?

From GA Director Sarah Brown:

Maine; From Pine Cone State to Solar State?

By Sarah Mae Brown, special to the Herald

sarah@greenalliance.biz

Kittery. The biggest player in Maine’s renewable energy market is going up against the biggest game in town – Central Maine Power. With a project called the GridSolar Project, GridSolar, LLC, a Portland-based renewable energy company, has proposed an up to 800 megawatt, billion and a half dollar, solar infusion into the Maine electricity grid. The GridSolar Project has legs and if GridSolar can receive approval from Maine’s Public Utility Commission to become an official Public Utility, this project has a real chance of becoming reality. If that were to occur the State of Maine would become this nation’s “Solar Capital” – causing the entire US solar market including manufacturing to shift to the Pine Cone State. Current US solar output is only 350 megawatts a year nationwide and an 800 megawatt project would represent more than half of all of the solar power generated across the entire US, with the lion’s share concentrated in Maine.

The State of Maine and thus Central Maine Power, the largest transmitter of electricity in the state, is required to significantly upgrade their electricity transmission capacity in the next few years or face fines of a million dollars a day for being in violation of the New England Reliability Council (NERC) standards that were set by Congress in 2005 to ensure the strength, reliability and efficacy of the Northeastern electricity distribution system. Central Maine Power has done a full and recognized analysis of the current grid and determined that the entire state needs a massive increase in transmission lines to meet the projected peak power use in the next ten years. Electricity transmission and generation is defined and determined by power needs in peak times – these times are during the day in the summer months and between the hours of 4pm-7pm when businesses are still running and residents are returning home and turning on lights, TVs and other appliances. In Maine the increased demand during peak times is mostly due to increased AC use and expanded commercial development which remains air conditioned throughout the summer. CMP’s plan set at a billion and a half dollars is to implement a massive increase in transmission lines – something that is going to leave its mark visually across the state, as high, low and medium voltage lines are placed everywhere and anywhere. Much of the lines they intend to construct will meet resistance and so CMP is planning for one of the state’s eminent domain taking in history. Additionally, CMP’s plan, for the billion and a half price tag, does not include generation of electricity – a second phase of the project that will leave the consumer paying at least 8 cents per kilowatt hr for the new generation; power generation that will rely almost exclusively on fossil fuels.

GridSolar offers to meet the required peak electricity loads and transmission through a state-wide local infusion of small-scale solar fields that will feed the extra power directly into the local grids when and where it is needed most. Richard Silkman of GridSolar and Maine’s Competitive Energy Services, the company that currently provides Maine residents with green electricity, presented the details of the project to a full house in Kittery this week.

“You can see from the overlay of peak times/needs that the best times for solar power generation here in Maine, line-up almost exactly with the times we need the extra energy,” Silkman explained with the aide of a graph showing the very impressive match- up between peak times in Maine and the most effective solar energy generation times – summer days. “We are not proposing this project, this solar solution because we are a purveyor or manufacturer of solar, because we are not, we are proposing this local solar generation plan because we studied the options extensively and solar is by far the least expensive, most effective and most environmentally sound option available to solve the problem of transmission and generation for the projected increase in Maine’s peak electricity use.”

PUC laws require that CMP’s proposal must be the best and most cost-effective solution to the peak demand problem and GridSolar has reams of info and data that suggest otherwise. In a 2 hour presentation sponsored by the Kittery Energy Committee and the Green Alliance, Silkman explained why the GridSolar Project was by far the best and most cost-effective solution to Maine’s impending energy challenges. “We can do this effectively for far less than the CMP proposal. Our local generated and distributed renewable option will provide the extra needed power at 3 cents per kilowatt hr – the CMP plan offers, a centralized, visually and environmentally destructive plan that will cost Maine residents 8 cents per kilowatt hr.” The Grid Solar project will inject millions of dollars into town and individual coffers across the state; the local economic investment will be substantial. “What we are proposing is low impact development for every Maine community – our solar fields will generate revenue for towns and individuals and solid jobs in the growing renewable energy sector. We will actually bring down the price of electricity and raise the stature of Maine on the whole in the worldwide renewable energy market.”

One of the reasons that GridSolar can offer its solar solution so competitively priced is that some 70% of the cost of solar is in installation – usually on roofs or poles. The GridSolar Project will utilize ground panels, almost eliminating the current high costs of installation and placing solar power in serious price competition with fossil fuel generated electricity. The environmental benefits are substantial as well. The Grid Solar plan would displace more than 500,000 tons of CO2 a year, while the CMP upgrade will raise Maine’s CO2 emissions by at least that.

The audience at the Grid Solar presentation was clearly jazzed and inspired. “What can we do to help? What do you need from us?” attendees began to blurt out once the scope and potential of the project was disclosed. “Get behind us,” said Silkman. “Make sure we get a fair shake with the PUC. Make sure that this state has progressive and affordable energy solutions as it upgrades. Make sure that we are not responding to a 21st century problem with a 20th century solution.”

To learn more about the Grid Solar project visit www.gridsolarme.com or call GridSolar, LLC in Portland at 207.772.6190.